Tooele Transcript Bulletin – News in Tooele, Utah

July 3, 2014
The Freaks Shall Inherit the Earth: Entrepreneurship for Weirdos, Misfits, and World Dominators

The Freaks Shall Inherit the Earth“The Freaks Shall Inherit the Earth: Entrepreneurship for Weirdos, Misfits, and World Dominators”

by Chris Brogan

(Wiley, $25)

Reviewed by Molly Ford


Are you wondering how you can leverage your unique personality to find success? How you can build a successful company without “selling out”? If there’s a place for you and your distinctive ideas in the business world? (Yes!)

Then pick up “The Freaks Shall Inherit the Earth” by Chris Brogan. From the first page, you’ll begin to feel buoyed by stories from other “freaks” and empowered by tips. This quick-moving book guides you on the path to better aligning your “freak” self with the goal of financial stability and, ultimately, financial success.

What is unique about “Freaks” is that the advice and examples apply whether you are working inside a company or are already an entrepreneur. A principle tenant of the book is the importance of running your own “media empire”; the book emphasizes the power there is in ownership of your own brand, skills and life’s direction, and how thinking of yourself or your company as a media empire can help reach ownership-related goals.

“Freaks” also covers topics like waiting for permission (hint: don’t!), managing fear and failure, setting structure to your day and creating systems that work in an attainable, of-the-moment way. Referencing current tech tools and modern- day business successes reinforce key points.

Perfect for anyone considering becoming an entrepreneur, thinking about how to leverage their skills in a corporate environment, looking for practical advice on increasing productivity, or business owners looking to move their company to the next step, “Freaks” is a fun, informative work that dares you to make a move.

If you want to be a success on your own terms, this is your read.


For more book reviews by Molly Ford, visit

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